A Responsible Platform.
As a Digital Out-of-Home (DOOH) organisation within the student market, we are tasked with promoting positive opportunities to enrich student life and operating as a sustainable and trustworthy partner for all of our accommodation providers and advertisers.
Our mission is to create a responsible and sustainable platform to change the way the world engages with students in their home.
Our founders met at University in Bristol and their success in creatively selling out their own student events captured the attention of advertisers, so they needed a team. This resulted in building and managing a national network of student ambassadors who delivered hundreds of guerilla marketing campaigns for brands that students love including Pizza Hut, Boardmasters & Ola Cabs.
After graduating, they wanted future students to be kept in the loop from the moment they moved into their accommodation and so, the UK’s first dual-purpose digital platform in University accommodation was born.
As part of our mission to be a responsible platform, we have committed to carbon neutrality by 2030. This includes investing in carbon avoidance projects, tree planting and climate positive workforce schemes to offset the energy used by our network and all of our employees. We also offer low-cost and donated media space for student businesses, charities and local SMEs to share important social messages to help do our bit for local communities.
Meet The Team.
Created by Gen-Z, for Gen-Z. We are a dedicated team of student advertising experts with a wealth of knowledge and experience in this space. Check out our bio’s so you can get to know the magic makers at Target Student.
Co-Founder & Partnerships Director
Andy is a self-confessed accommodation geek and his role is to build long-lasting relationships with all of our accommodation partners and ensure they get as much value for as long as possible. He’s a huge Ronnie O’Sullivan fan and he was once on a volcano in Indonesia when it decided to erupt!
Favourite Quote: “Never burn your bridges”
Co-Founder & Client Director
Guy is responsible for delivering excellent customer service to all of our advertisers & agency partners. He is a huge OOH nerd and can regularly be seen gazing into billboards. He once travelled to Qatar in 36 hours, without spending a penny of his own money, setting a new record for his University in the process.
Favourite Quote: “Whether you think you can or think you can’t, you’re right”
Senior Agency Account Manager
Helene brings her student marketing A-game to her role of our Senior Agency Account Manager. She works with agencies to help brands get in front of students across the UK and accelerate their impact. In her spare time, you’ll find her hiking the English countryside with a thermos of coffee – like a true Scandi.
Favourite Quote: “Det finns ikke dårlig vær, bare dårlig klær” Norwegian Proverb. (There is no bad weather, only bad clothes)
Partnerships & Marketing Executive
With her marketing experience in the PBSA sector, Natasha is responsible for assisting our accommodation partners with their every need and works with our clients to ensure campaigns run smoothly. She also keeps our customers in the loop through social media posts and blog articles. She’s a part-time dancer and once completed an exam in a Costa Rican rainforest.
Favourite Quote: “Life is either a daring adventure or nothing at all”
Brand Partnerships Manager
Greg, our resident student marketing guru is responsible for all direct-to-brand media sales for Target Student, working with some of our great clients such as Turkish Airlines & Three Mobile. In his free time, Greg is a keen musician and a lover of adventure, in fact, he is on a personal mission to travel to 100 countries before the end of the decade!
Favourite Quote: “It’s easier to ask forgiveness than it is to get permission”
Regional Account Manager
Paula represents Target Student in the regional agencies and specialists with 20 years of experience in out-of-home. Paula’s favourite pastime is anything to do with wool and yarn. She is also a part-time pianist, lifelong learner, and the country’s oldest GCSE Maths student.
Favourite Quote: “A woman is like a teabag – you never know how strong she is until she gets in hot water”
Operations & Customer Success Manager
Introducing the beating heart of everything operational at Target Student, Ashleigh. She is the face, voice (and email) behind every plan to ensure that all of our accommodation partners have what they need and remain in the know. Ashleigh’s dazzling entertainment career peaked during her appearance on Deal or no Deal but luckily, she didn’t join the 1p club.
Favourite Quote: “Life is like looking for your phone. Most the time its in your hand.”
Head of Security
Last but by no means least, Ralph is the glue that holds everything together. He is a professional sleeper and loves belly rubs, eating scrambled eggs and long car journeys.
Favourite Quote: “Woof”